At Writer’s Relief, we’ve done a pretty thorough job discussing the importance of making a good first impression to editors and agents through formatting, following submission guidelines, and a great cover or query letter.
But in a world where everything is going online, Googleability can make or break a career. Agents, editors, and potential fans will Google you out of curiosity. Best to be ready for them!
The very existence of your author website shows that you take your role as a writer seriously. It’s an invitation for anyone who is interested in your work to get to know you better.